Colors TV | Leading Indian Entertainment Worldwide (2025)

Colors TV (a flagship channel of Viacom18) is a popular Indian television channel that started on 21 July 2008, 16 years ago. It offers a variety of shows, including family dramas, reality, fantasy, and crime shows, television films, and comedies. With its engaging content, Colors-TV has become a household name and set a new standard in the television industry.

Colors_TV has played a big role in shaping Indian TV by providing high-quality and diverse content. Shows like “Balika Vadhu” and “Bigg Boss” have become very popular and have changed how we look at television. Colors-TV not only entertained millions but also addressed important social issues through its shows.

In this article, we’ll look at the journey of Colors-TV and its major shows. We’ll also explore how Colors;TV has expanded internationally and adapted its content for different regions.

Here is a list of iconic shows on Colors (TV):

  • Balika Vadhu
  • Bigg Boss
  • Naagin
  • Uttaran
  • Sasural Simar Ka
  • Khatron Ke Khiladi
  • Shakti – Astitva Ke Ehsaas Ki
  • Comedy Nights with Kapil
  • India’s Got Talent
  • Choti Sarrdaarni
  • Madhubala – Ek Ishq Ek Junoon
  • Thapki Pyar Ki
  • Bepannah
  • Ishq Mein Marjawan
  • Shubharambh

These shows have immensely contributed to the popularity and success of Colors-TV, offering a variety of genres and storylines that have fascinated audiences across India.

Launch in North America

On January 21, 2010, Colors_TV became available on Dish Network in the United States, Canada, and Mexico under the name “Aapka Colors” (Your Colors). To cater to English-speaking audiences, the channel provided English subtitles for all its shows. Amitabh Bachchan served as the brand ambassador for the UK and USA launches.

Launch in UK and Ireland

Colors-TV launched on Sky in the United Kingdom and Ireland on January 25, 2010. On December 9, 2009, INX Media confirmed that Colors had acquired 9XM’s Sky EPG slot on channel 829. By January 5, 2010, Colors secured a deal to join the ViewAsia subscription package. Initially, the channel was available free-to-air and then became part of the ViewAsia package on April 19, 2010.

Availability on Virgin Media

On April 1, 2011, Colors was added to Virgin Media as part of the Asian Mela pack. Later, on September 2, 2013, Colors left the ViewAsia package and became free-to-air on satellite again, moving to Virgin’s basic package. However, on August 18, 2017, Colors reverted to being a pay channel and left Freeview.

Regional Feeds for Different Countries

Colours TV offers different feeds for various regions to cater to localized Indian audiences:

  • Colours TV Asia Pacific: For viewers in Asia Pacific, including East Asia (Hong Kong,Japan, South Korea), Southeast Asia, Australia, New Zealand, and Sri Lanka.
  • Colours TV MENA: For viewers in the Middle East and North Africa.
  • Colours TV South Africa: For viewers in South Africa and other African countries.
  • Colours TV UK: For viewers in the United Kingdom and Europe.
  • Aapka Colors: For viewers in the United States, Canada, Latin America, the Caribbean, and Brazil.
  • This regional adaptation ensures that viewers receive content tailored to their local time zones and preferences.

Conclusion

Colors TV is a major player in Indian entertainment. It offers a wide range of popular shows. The channel has made a big impact on TV and social issues. Colors-TV continues to entertain millions around the world. It truly brings variety and quality to our screens.